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Designed To Be Discovered

Build a Rock Solid Brand ID
branding by orange county agency. image by Peter Tarka

Build a Rock Solid
Brand ID

Position Yourself for Greatness with Truly
Authentic Branding.

branding by orange county agency. image by Peter Tarka


Driven by results


Create a Powerful and
Compelling Brand

Visually Stunning, and in Harmony with you as a company.

We are here to help you create a compelling brand that is both unique and memorable. Designed to be in perfect alignment with your target audience so that it communicates effectively through all manner of content, visuals, and tone.

The key to successful branding lies in first identifying the overarching tone & personality of your brand, and then aligning it with your audience.

This is critical in building a focused and strong brand ID. There are 2 components to this:


Discover Your Brand’s Innate Identity

Much like the way you walk, talk, dress, and shake hands sends cues to someone as to who they are talking to, so too does your logo, typography, business cards, website, marketing, and tone of voice inform your audience as to who your brand is.

We perform deep dives with you so that we can gain a full understanding of the “why” behind your company and uncover your unique identity.


Align Your Brand with Your Audience

Knowing your audience is key. If you don’t know exactly who you’re talking to, you won’t know how to address them appropriately. It is only then that you are able to align your brand with your audience, using the right tone of voice and imagery to deliver a consistent message.

This focussed messaging will send cues that you know who you are, and will instill trust and confidence with your followers and fans.

Your clients or customers are putting together their conclusions about your business long before they meet you. A rock solid brand ID ensures that they will be engaged, want to know more, and will be excited about your business.

Case Studies

Union Market

Union Market is a curated mall concept which brings together boutique retailers & unique food concepts under one roof to create a vibrant happening space for you to eat, shop or relax with friends.

We have been working with them closely on their branding since day one to help them define their identity, promote their space, and recruit incredible and unique retailers and restaurateurs for their concept.

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Proto Homes

As Proto Homes re-imagined who they were as a company, we were charged with the translation of their new business model into their website. Having already rebuilt their site for them a year before, it was a large pivot both in terms of positioning and strategy.

The current site was successful, generating a large number of unique leads p/month. It was up to us to not lose this momentum while creating something new that would propel Proto Homes into the next phase of their evolution.

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Power Crunch

Power Crunch approached us to develop a brand new website for 2018. They wanted something that was highly engaging, with a strong emphasis on the mobile experience.

Every detail was crafted with one goal in mind: to make the website fun for the fans of the brand! We created a new way of showcasing their products, and brought it to life with a custom-built interactive product slider.

It all added up to a very different feel for Power Crunch online; One that they have embraced and that has permeated into many other areas of their branding and visuals.

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Laguna Art Museum

For those of you unfamiliar with the Museum and its legacy, it is truly one of the landmark institutions in Orange County. The town of Laguna Beach is known for being an artist colony, founded by artists, and it is those very same artists who began to formalize themselves 100 years ago into what eventually became the Laguna Art Museum.

Being selected for their website redesign was truly an honor!

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Studio Misfits has helped us brand our Union Market concept malls. We loved the job they did on our logo and branding so much that we had them do our website. Then, our signage and now our ad campaigns including our “Find Something New to Love” campaign. It just seems like they get it. They understand our aesthetic, and they far exceed our expectations on every project. Inspired, amazing designs every time.

Russell & Andrea Young

Founders - Union Market

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Warren Ellison and his team of creative artists are a pleasure to work with . They are masters of visual language, and fully grasp our modern aesthetics. Their designs are brilliant, their knowledge of branding is deep and their marketing strategies are unparalleled

Frank Vafaee

CEO - Proto Homes

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You went way above and beyond – and we so appreciate your patience, your professionalism, your creativity, problem-solving… and just being so cool and calm throughout it all. I look forward to working with you more,

You all ROCK!!!

Jessica Kelly

Chief Marketing Officer

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We love Studio Misfits! We’ve been working together for about a year on a major website project, and the team were quick to catch on to our vision and goals very early on. They have a smart workflow and great communication, making every step manageable for our small team.

They have an incredible design aesthetic, which has led to a great new look that we’re thrilled about. From tech and usability, to design and branding, Studio Misfits are a top-notch team.

Cody Lee

Director of Communications - Laguna Art Museum

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Our Clients

Our clients are our partners. We work hard everyday to make it rain for them!